Returns profits under its “Big Campaign”, aims to make additional Bt300 million, year-end campaign expected to boost online sales of electrical appliances, IT devices and smartphones
Power Buy – the country’s leading distributor of electrical appliances, IT products and electronic devices with branches spread out across the country and a convenient online service – opened its doors to publicize progress of its omni-channel shopping, echoing its leadership and enhancing services to win consumers’ hearts in this digital lifestyle age with Power Buy Click & Collect: buy products online and get free deliveries at service points.
The store has also launched its exciting “Big Campaign”, in which a customer who shops for 10,000 baht of products can avail of 10,000 baht in discount coupons to shop online or “offline” (the latter in its stores). Power Buy expects to gain an additional 300 million baht in sales from several campaigns in November and December 2017.
Power Buy’s online growth has jumped more than 200 per cent compared to 2016 after the store combined its online and offline platforms to facilitate seamless shopping. Power Buy is no longer just a store that sells electrical appliances and electronic devices, but is moving ahead in developing Total Solution Services.